We help you plan for the time of your life!

 Welcome!

Financial planning doesn’t have to be complicated, boring or unattainable.  And you don’t have to be a millionaire to need a financial plan.  A financial plan can:

  • Help you define your life goals

  • Establish a blueprint to fulfill these goals

  • Provide advice and tools to set you on the right path towards success. 

Working with a financial advisor who listens, considers your lifestyle and needs, and can analyze how your cash flow, savings and assets can work together is key. Not only can we develop the plan with you but we can also act as your accountability partner on this journey.

Learn more about Lena, her work with clients and women in particular, and her journey in the financial planning industry here.

Just hosted the FOURTH WOMEN IN BUSINESS BUSTING BARRIERS at the historic Howland Cultural Center on March 25, 2025! What a night! The place was PACKED and the energy in the room was palpable. More about this year’s lineup here…

INVESTMENT SPOTLIGHT

HOW TO HANDLE THE VOLATILE MOMENT IN THE MARKET?

Recent policies of the new administration have caused volatility in the markets and some investors to feel jittery about the future. Remember - volatility is normal when investing in the market, so don't get overwhelmed by the moment. Make sure to establish a financial foundation, diversify your investment portfolio and stick with it! Check out the short video below for some tips :)

RETIREMENT PLANNING FOR GENX AND MILLENIALS

If you missed the Summer Financial Series, you can tune in anytime. We discussed 3 retirement realities PLUS:

  • Am I on track for retirement?

  • Can saving, investing and compounding still impact my nest egg?

  • Will Social Security be there when we need it?

  • When to consider long term care?

Hi, I’m Lena

I’m a financial advisor with  20+ year financial industry experience.  My mission is to provide education and guidance to help clients fulfill their life goals through strategic financial planning.

Working together, I can help you

  • Clarify your values

  • Develop and refine your spending & savings plan

  • Identify financial strengths and weaknesses

  • Define risk tolerance and investing strategies

  • Provide cash flow projections and a customized & adjustable financial plan

  • Access to financial education and wellness

My commitment to clients :

Advocacy.  

My commitment to my clients means that I will work to understand what is important in your lives—and help you to prioritize and work towards these goals.

Accountability.  

Developing a financial plan that includes and impacts all the corners of your life means that we build it together and stay committed.

Authenticity.  

You bring your true self to your work, family, friends and interests—as do I. This should be reflected in the work we do together

Aspiration.

Life is long and short. Let’s make the most of it.

I work with clients in various stages of life including:

  • Success-driven professionals 

  • Fierce entrepreneurial women

  • Growth-minded business owners

  • Creatives

  • Gen-Xers seeking retirement planning guidance.

JOIN US FOR THE NEXT MONEY SPEAKEASY

According to a recent Bank of America study, over $30 trillion dollars is expected to be transferred to women over the next decade. Yet in general, women tend to be more conservative investors, or generally lacking in confidence when it comes to money and finances.

How to fix this? We believe the best way to get comfortable with money is to get comfortable TALKING ABOUT money! We all have different levels of education, experience and advice when dealing with our finances and investing—why not share the wisdom?

If you live in the Hudson Valley or NYC, we have created a safe and engaging space to meet other ambitious women, talk about money and investing, share business experiences, and hear how other people are navigating their lives in this market and economy. We meet monthly at a business location for a cocktail and lively discussion on anything LIFE-LOVE-BUSINESS within the context of MONEY.

In the Hudson Valley: Join me and Cadah Taylor, owner and curator at Poor George in Cold Spring, NY every second Tuesday evening of the month in her gorgeous space for bespoke cocktails and a lively roundtable with friends!

Cadah Taylor, the ladies of the HV, and me just talking money on a Tuesday evening!

2023 was awesome!

Thanks to YOU …

WE WON!!

THANK YOU for voting me BEST FINANCIAL PLANNER in the Hudson Valley for Chronogram Magazine in 2023! This annual competition recognizes the top businesses and services in the area—this was a competitive category and I can’t be more excited and honored to earn this award! I am so proud to serve this vibrant, entrepreneurial, innovative and AWESOME community!

Congrats to all of last year’s winners!

SO grateful to work in this awesome community!